Transition from SDR to Account Executive
Ready to take your sales career to the next level? Transitioning from SDR to Account Executive requires a new mindset, advanced skills, and the ability to own the entire sales process.
This hands-on training program is designed to equip you with everything you need to confidently close bigger deals, manage a pipeline, and accelerate your growth as a top-performing AE.
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Why take this course?
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What you'll learn?
Ready to level up from SDR to AE? This program is built to help you sell smarter, close bigger deals, and accelerate your career in tech sales. Each week, you’ll gain hands-on experience with proven strategies and techniques used by top-performing Account Executives.
Week 1 : The AE Mindset & Discovery
The key differences between SDRs and AEs—and how to shift seamlessly.
Advanced prospecting & lead qualification to ensure you're targeting the right buyers.
Mastering discovery calls: Asking the right questions to uncover real pain points.
Building trust early: Rapport-building strategies that set the tone for a successful sale.
Proactive objection handling: Addressing concerns before they become roadblocks.
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Week 2: Running Demos & Overcoming Objections
Structuring high-impact demos that showcase value, not just features.
The art of storytelling: How to make your product resonate with prospects.
Handling objections with confidence—turning “no” into “not yet”.
Negotiation strategies that move deals forward without excessive discounting.
Reading buyer signals & adapting your approach in real-time.
Week 3: Closing Deals & Managing Your Pipeline
Winning the deal—closing techniques that drive consistent conversion.
Pipeline management—keeping deals organized and progressing forward.
Navigating complex sales—identifying stakeholders and overcoming roadblocks.
Follow-ups that convert—timing, personalization, and persistence.
Long-term success—turning wins into future revenue opportunities.
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Pricing
Frequently Asked Questions
The course is a 3-week live, virtual program held Monday-Wednesday from 7-8:30pm ET (90-minute sessions).
This program is designed for SDRs who want to transition into an AE role and current AEs looking to improve their skills and close more deals.
You’ll learn the required skills you will need to be hired into an AE role: advanced prospecting, discovery calls, running demos, handling objections, negotiation strategies, closing techniques, and pipeline management.
We offer a remote program taught through live, interactive training sessions including skill development exercises, roleplays, and Q&A.
Sessions are recorded and available for replay so you can catch up anytime.
While this course is designed for SDRs and AEs, anyone looking to break into an AE role or improve their sales skills is welcome.
No, but the principles taught are tailored for tech sales environments. The skills apply to various B2B sales roles.
Yes! This course is designed to give you the skills, strategies, and confidence to secure an AE role and set yourself apart during the interview process.
Absolutely! The program dives into advanced strategies that will help you improve your closing rate, manage your pipeline, and increase revenue.
We provide early bird discounts, team pricing, and flexible payment plans. Contact us for details.
Many companies invest in professional development. We can provide supporting materials for employer sponsorship.